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Sales and Marketing Analyst Role

SALES AND MARKETING ANALYST

Surrey - £40-£45K + Benefits and Career Progression

An exciting role within an International FMCG company in Surrey has arisen for a Sales & Marketing Analyst to join them

Reporting directly to the CFO this role will partner the sales and marketing teams in the IK and as the Analyst you will be required to prepare the monthly and quarterly marketing forecast, present the review and forecast to the senior management team and undertake projects such as sensitivity analysis.

For more information and to apply for the role, as well as searching for other roles which might be perfect for you, please click below


Assessing The Candidate


"The best person you interview isn't necessarily the best person for the job"

To make your assessment, you should measure the candidates against the job - NOT each other. You are NOT after the 'best' candidate, but the most appropriate for your particular job.

To help you with this assessment, here are six areas to examine:

1. INDUSTRIOUSNESS

Examine achievements, responsibilities and progress to date.

2. INTELLIGENCE

How considered are the candidate's answers?
How relevant are the candidate's questions?

3. TEMPERAMENT

Is the candidate pleasant and courteous?
How does the candidate respond to probing questions?
What is the candidate's preference for leisure activities (social or solitary)?

4. CREATIVITY

Evidence of problem solving?
What changes/improvements has the candidate initiated?

5. SELF CONFIDENCE

How relaxed is the candidate at the interview?
Firmness of voice and handshake?
Degree of eye contact?
Does the candidate fidget?

6. MOTIVATION/DRIVE

Ambitions expressed at interview.
Evidence of career progress to date.
How much preparation did the candidate do for the interview?
How eager is the candidate for the job?

REMEMBER, WHEN MAKING THE DECISION, AVOID:

THE OVER-INFLUENCE OF FIRST IMPRESSIONS - research has shown that interviewers typically reach a decision within the first four minutes of the interview.

THE 'CLONING' TRAP - recruiting in one's own image or replicating a 'company type'
 
COMMONLY HELD PREJUDICES - whilst there is legislation prohibiting both sexual and racial discrimination, you must beware other myths such as 'fat = lazy' or 'older people are less adaptable'

INSTEAD, FOCUS UPON:

  • Accomplishments
  • Motivation
  • Enthusiasm

 

 

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